In 2026, that narrative feels especially compelling.
At the Super Bowl, It’s Nice Guy vs. Underdog
This year’s Super Bowl LX between the New England Patriots and the Seattle Seahawks isn’t just another championship game — it’s a matchup framed as Nice Guy vs. Underdog , a clash of contrasting stories that captures the imagination even beyond football die-hards. For fans and casual observers alike, the Super Bowl often boils down to a simple story: a team of lovable, relatable protagonists against a gritty challenger fighting its way up from adversity. The “Nice Guy” Narrative: Seattle Seahawks The Seahawks embody the nice guy in this pairing — a franchise rich in tradition, with loyal fans and charismatic leaders that even neutral viewers can root for. Their rise to the Super Bowl has been marked by grit and identity: a strong defense, tenacious quarterback play, and a team culture built around unity rather than swagger. Though not necessarily massive underdogs in the public’s eyes, they are cast as the approachable, affable contender that makes easy heroes. Media commentary around th…